Marketing Plan - Marketing Mix

Interns - 8 individuals or teams of 2 to 4 students. Courses - 4 Teams to work on this project Project is valid for all groups from October/November/December 2022 onwards. Our Service Firm has the P's of the Marketing Mix : People Because most services are provided by the people and experienced by the people by their motivation and behavioral characteristics, they make a huge difference in customer satisfaction. Previous Teachers, Alumni, Current-Students, Parents, Siblings, Relatives, Management People and Prospective students themselves affect the decision of selection of a Career Transition firm. Processes The procedures, mechanisms and flow of activities . (Ivy, 2007) believed that services are often realized in many steps, mixture of such a number of steps constitutes the service process. Process includes flow of activities like; Teaching Learning Methods, Research Activities, Placements, Industry Interactions & Tie-Ups, Co & Extra-Curricular Activities, Alumni Interaction etc.

Research funds and application

The students that apply to this project should study and find the international Research fund programs, like Horizon 2021-27 in EU, that fits the company services, skills and expectations. They have to list the requirements of the calls and how they match with the company resources and solutions, and should be able to evaluate connections for partnership. Finally they have to follow the procedure to apply and set the Gantt diagram about deliveries and the required documentation. Their role should cover only the period of the specific project related to the course or the internship program time. Each student, or some student freely grouped has to: study and understand the R&D services provided by the company in the field of tech&engineering, and list them read and understand the Research fund programs calls, and list them match all the calls with company opportunities and select the real possible ones list all the requirements, including the required international partnership check all the collected requirements, documentation and partnership with the company consultant follow all the application procedures with the company consultant and partners make a detailed Grantt diagram with all the deliveries for the company in terms of project development, and documentation with option to deal with delays

Dreamcatcher - Developing a Magical Trail on a 40 Acre Animal Ranch

PROJECT DESCRIPTION: Due to covid, we began a small tourism business on our property to allow for families to get out of the house and into nature and with animals to destress/decompress and rejuvenate. People are invited to either visit our therapy horses, donkeys, sheep, goats and chickens over the fence or to go in with them with staff supervised interactions. As an extension of the project, we have now created "magical trails" and a "goat outlook" on the property to encourage more people to attend the program, to engage them with more to do and to work toward ensuring the longevity of the new business. We are also introducing goat yoga, horse mindfulness and family birthday parties on the land. At this time, we are seeking help to research other similar trails or projects in Canada and to gather creative ideas for our expansion and marketing strategies. We are hoping this Intrapreneurship program will provide people to help us to do this! HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE: 5 TIME COMMITMENT PER STUDENT: 70 KEY PROJECT ACTIVITIES Research similar projects to the one outlined in the request, create ideas for improvement of our project and generate marketing strategies and materials to enhance our growth. IDEAL ROLES/RESPONSIBILITIES: Researching Marketing Advertising Creating FINAL PROJECT DELIVERABLES: Factual info on competitive markets, productive info on how to market appropriately Creative ideas for generating interest Budget analysis on scope of the project to finish Feasibility study PROJECT MENTOR NAME: Eileen Bona

GET Payroll Solutions - Market Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: GET Payroll Solutions is the parent company for North Star Payroll, a payroll processing software. North Star Payroll is developing a new employee service offering called Comp Hub. This new service will offer employees the chance to design their own compensation plan based on the parameters set out by their employer, something not currently offered in the market today. The project scope is to make a detailed plan on how we are going to roll out these features in the form of a presentation that we can deliver to both investors in the project as well as to potential customers. To do this we will need to validate the key features, research if we might be missing much needed/wanted features; identify our target market (industry/sector); gather intel on our direct and indirect competitors; develop a marketing strategy and create our sales/revenue model. [ Be sure to include details about your organization’s culture to sum up why a student would love to work with you/N’oubliez pas d’ajouter des détails sur la culture de votre organisation pour résumer pourquoi un étudiant voudrait collaborer avec vous.] HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET? 4 TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: 50 hours KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Vision and Value Proposition Target Market and Opportunity Competitioin Marketing Strategy Sales and Revenue Model IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Communication Teamwork Research and Analytical Capabilities Marketing FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Intrapreneur student team will each take on a project plan task and then convene and combine all elements into a cohesive and well-designed project plan The final project plan should involve a clear and detailed business implementation plan including a pitch deck to present to potential investors, stakeholders, and potential customers.. IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI: (English/Français) The project will be provided in English. PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: The project mentor will be Leah Murphy, Founder and CEO.