

- Bio
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I started The Tea Haus with my husband in 2000. We are early adapters when it comes to the technology site (website, online shopping, newsletter sign ups, POS systems etc). I'm always Interested in new business opportunities, early-stage start-ups, and mentoring.
I'm experienced in improving processes, productivity, and employee satisfaction within retail and manufacturing environments. I enjoy the implementation of Quality Management Systems.
Specialties: Development and implementation of online marketing strategies. Mentoring of existing and start-up businesses.
In depth knowledge of lean tools and their deployment in an organization.
Strong project management skills. - Companies
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London, Ontario, Canada
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- Categories
- Communications Marketing strategy Information technology
Socials
Achievements


Latest feedback
Recent projects

Boost Brand Awareness - 20th Anniversary
The Tea Haus is a family owned business with one retail location in London, Ontario and an e-commerce platform (est. 2000). We have been early adapters of e-commerce and had significant success over the years. We are celebrating our 20th anniversary on October 26, 2020. We are looking to create a marketing & social media action plan that will allow us to shine the light on our company. • With this objective in mind, we need an analysis of The Tea Haus’ current performance on social media (and in store). The project outcome should include an overview of things that are important to our customers and that they value about our company. Using this information, we would like to see a marketing plan that celebrates the occasion but also highlights/offers benefits to our customers (give-aways within our budget, social media posts of interest etc, new and unique ideas that spur interest in our brand). • The activities should be broken down for in-store customers and online customers. • We would like to use the opportunity to boost brand awareness. Outcomes The group must conduct appropriate research and develop a strategy for The Tea Haus to promote its 20th anniversary in October 2020. The outcome should include an action plan that we can implement leading up to the event.

Countermeasures to declining online sales growth
With this objective in mind, create: a review and strategic analysis of The Tea Haus’ current goals, social media and digital marketing strategies, audience, tactics, content mix, stories/communications, creativity, channels, influencers, partners, and audience engagement. Based on these findings, develop recommendations for improvements that includes measurable objectives. The recommendations should also include a budget proposal based on a % of e-commerce sales to ensure future growth.
Work experience
Board of Directors
German Canadian Club London
London, Ontario, Canada
December 2012 - October 2015
Assisting in day-to-day business operations of the club and development of a vision for the future.
Lean Coach
self
February 2009 - June 2010
implementation of lean skills in manufacturing and retail environments
Continuous Improvement Manager
KEIPER
London, Ontario, Canada
June 2007 - June 2009
Deployment of lean practices, experience improving processes, productivity, and employee satisfaction within manufacturing and retail environments, excellent knowledge of lean manufacturing techniques, root cause analysis, preventative and corrective actions, development of continuous improvement toolkit
Office Manager, TS Management Representative
KEIPER
June 2005 - June 2007
Implemented a Quality Management System with successful ISO/TS16949 certification, Drove Best Practices across the organization by leveraging the Quality Management System resulting in maintaining and improving QMS, reported to top management on the performance of the QMS and any need for improvement
Administrative/Executive Assistant
KEIPER
London, Ontario, Canada
January 2001 - Current
Supported the management team ensuring the successful plant start up with 500 employees, created, implemented, and improved policies and procedures
President
The Tea Haus Inc
August 2000 - Current
Managed all aspects of a start up business including HR, financial planning, inventory management, and electronic applications, resulting in a profitable business that operates without supervision.
Implementation of lean tools in a retail environment, resulting in improved productivity, processes, communication, metrics, and employee satisfaction.
Administrative Assistant/Assistant Registrar
OIART
February 1999 - July 2001
• Developed a database system to increase the productivity for
processing inquiries and student records
• Streamlined administrative procedures
• Automated and improved the record keeping system
• Bookkeeping
• Maintenance of student records
• Developed a marketing plan for private vocational school