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Recent projects
Slate Strategies - Healthy Hounds UX/UI Design
Slate Strategies is developing an e-commerce business focused on dog health. It will feature the best dog supplements, beds, and other products to promote dog health and longevity. There will also be a resource section with articles from respected publications like the american kennel club, pub med, petmd, etc along with a podcast featuring various dog health specialists from around the world. The goal of this project is to develop a design that's a little different from the other pet/dog sites that are out there today by utilizing a highly intuitive and easy to use site. The goal is to really simplify the customer journey and boost sales while also being highly useful resource that people come back to frequently for new news on new products, to search for ways to treat specific ailments in their pets, training tips, etc. I'm thinking users can land on a page that allows them to shop by breed or product type and go from there. If breed is selected it could be really great images of the dogs of that breed and click on that would lead to a filtered page of dog products based on known health conditions affecting that specific breed.
UI/UX Phase 4 Project in Logistics
The platform is currently an MVP that is directed at pricing/logistics users. In this next phase of work, Slate Strategies is seeking design support to create a streamlined, easy to use portal for the freight forwarder persona. This project will focus on designing and/or improving three key features: Iterating the dashboards for the first 2 user groups - shippers and freight forwarders Iterating the user profile page
Slate Strategies - Healthy Hounds UX/UI Design - Pt 2
Slate Strategies is developing an e-commerce business focused on dog health. It will feature the best dog supplements, beds, and other products to promote dog health and longevity. There will also be a resource section with articles from respected publications like the american kennel club, pub med, petmd, etc along with a podcast featuring various dog health specialists from around the world. The goal of this project is to develop a design that's a little different from the other pet/dog sites that are out there today by utilizing a highly intuitive and easy to use site. The goal is to really simplify the customer journey and boost sales while also being highly useful resource that people come back to frequently for new news on new products, to search for ways to treat specific ailments in their pets, training tips, etc. I'm thinking users can land on a page that allows them to shop by breed or product type and go from there. If breed is selected it could be really great images of the dogs of that breed and click on that would lead to a filtered page of dog products based on known health conditions affecting that specific breed. This will be phase 2 of the project to continue the design that was started in ph 1. We'll continue to work on the building out the site.
Social Media Marketing and Influencer Strategy Internship
Work with our team at Slate Strategies and outdoorvoyage.com and help us grow our business by creating and implementing effective marketing strategies. As a Social Media Marketing and Influencer Strategy Intern, you will gain hands-on experience in the field of digital marketing while working on real projects that will help drive our business forward. You will have the opportunity to work with a team of experienced professionals and learn from their expertise. The main goal of this project is to increase our customer base by developing and implementing effective marketing strategies. Specifically, we want to: Increase engagement on our social media platforms (Instagram/Facebook) Develop and implement a social media contest strategy to attract new customers Create and send weekly email marketing campaigns to our subscriber list Fill our sales funnels with high-quality clients **Interns will also receive a travel discount on www.outdoorvoyage.com