Import to Canada _ Market Penetration Strategies for CleanTech Devices.
Located in Alberta, Clearairdevice.ca distributes CleanTech devices to eradicate viruses from our water and air sources. We focus on ozone, UV, and infrared technologies and import from Asia and the USA. This project aims to develop a market penetration import strategy into Canada: This will involve researching and completing the CARM registration process and conducting market research and analysis to optimize import operations. Identify potential import strategies, manufacturers, suppliers, and shipment strategies to increase market share in Canada.
Website Enhancement Project for Clean Technology products
The COVID-19 pandemic has created global concerns for sustainable health, complicated by reduced food security and hampered supply chains. This state of unrest is long-standing and has us seeking and applying new measures to stay healthy at home, work, and in the community. The objective is to educate buyers about cost-saving and effective health and sanitization options that are backed by science and clinical research.- our products are trendy and innovative, but ozone kills 99.99% of viruses and bacteria from our food, water, and air sources. Since ozone is generated onsite with tap water, there is no cost to the consumer. The company: Based in Alberta, Canada, Clear Air Device is a clean-tech start-up that specializes in ozone technology and is committed to providing innovative water and air quality solutions for Everyday consumers. Our website is in prelaunch mode so we need to develop strategies to increase social engagement and generate leads. The proposed partnership project addresses a critical aspect of public health by seeking alternatives to chemical sanitizers. Interns can take pride in contributing to solutions that promote cleaner and healthier living environments, which is especially relevant in today's health-conscious society We are seeking (2 - preferably from the same institution) passionate interns to join our team and contribute to a project focused on social media management and lead generation for clearairdevice.ca. The problem : https://youtu.be/HSmIbZde2gI?si=-s7vfA3br9tQSi75
4433 Business Plan Development CLEANDEVICE.CA
Project Description : Welcome to CleanDevice ltd We are thrilled to present an exciting opportunity for talented MRU Business students to contribute to our innovative project, 4433 Business Plan Development CLEANDEVICE.CA Main Goal : The primary objective of this project is to build a comprehensive business plan. We want students to not only understand the significance of their contributions but also feel confident that the project is manageable within a realistic timeframe from September 20, 2024 - December 10, 2024.
Setup for WAVE Accounting Software | Immediate Assignment
The main goal for the project is to set up the WAVE accounting software platform for Clear Air Device, a start-up corporation in Alberta, in order to ensure compliance with government regulations. This will involve several different steps for the learners, including: - Understanding the specific accounting needs and requirements of Clear Air Device. - Setting up the WAVE accounting software platform to accurately reflect the financial transactions and records of the company. - Ensuring that the platform is in compliance with government regulations and standards. - Providing training and guidance to the Clear Air Device team on how to effectively use the WAVE accounting software platform for their ongoing accounting needs.
REBRAND WEBSITE AND SOCIAL MEDIA CAMPAIGN
The main goal for the project is to rebrand the website and social media of Clear Air Device to better match the business goals of the company. Additionally, the project aims to create a robust social media campaign to generate sales and educate prospective customers about the benefits of Aqueous Ozone technology. Artificial Intelligence is welcome. The tasks that learners will need to complete to achieve the project goal include: - Conducting a thorough analysis of the current website and social media presence of Clear Air Device. - Developing a new branding strategy that aligns with the business goals and values of the company. - Implementing the rebranding on the website and across all social media platforms, including TikTok, Meta, and Pinterest. - Creating a comprehensive social media campaign plan that focuses on generating sales and educating prospective customers about Aqueous Ozone technology. - Generating and scheduling TikTok, Meta, and Pinterest posts that showcase the benefits and uses of Aqueous Ozone technology. - Increasing organic reach and engagement on social media platforms through targeted content and strategies.
SMART Campaign - Marketing strategy for cleantech devices
The main goal for the project is to develop and execute a comprehensive market penetration strategy for ClearAirDevice.ca, aiming to establish a strong presence in the market for innovative home, health, and wellness devices within the next 3 months. This will involve several different steps for the learners, including: - Conducting in-depth market research to identify target audience segments, competitors, and market trends. - Analyzing customer needs, preferences, and pain points related to air purification devices. - Evaluating competitor strategies, pricing models, and strengths/weaknesses to identify opportunities for differentiation. - Defining ClearAirDevice.ca's unique value proposition (UVP) and brand identity. - Developing compelling messaging tailored to target audience segments, highlighting key benefits and addressing pain points. - Reviewing existing product offerings and identifying potential gaps or opportunities for expansion. - Determining competitive pricing strategies that balance profitability with affordability and value perception. - Developing a multi-channel digital marketing strategy encompassing email marketing, content creation, and social media. - Identifying potential strategic partners, such as influencers, bloggers, or complementary businesses, to expand reach and credibility. - Establishing affiliate marketing programs to incentivize partners to promote ClearAirDevice.ca products.
Strategic Business Plan Refinement & Financial Evaluation
ClearAir Devices, helping fight infection at home, work, and on the road ClearAir Device was incorporated during the 2021 COVID-19 pandemic. This timing was ideal as the EPA, FDA, USDA, and Health Canada all relied on ozone as an effective disinfection against the novel coronavirus (SARS-CoV-2). ClearAir Device Ltd. is a female-founded, green & clean tech company. Privately owned and financed, our company sells and distributeseco-conscious, cleaning, and sanitizing products focusing on low-grade, aqueous ozone to effectively remove harmful contaminants from food, water, and surfaces. Our suite of “Made On Demand” Stabilized Aqueous Ozone Devices are tested and proven to replace many chemical cleaning and sanitizing products. clearairdevice .ca sells and ships On-demand Contamination Control and life Sciences Devices throughout Canada and North America. Our products are FDA, and Health Canada-approved for safe use. Assignment Refine Business Plan: Enhance the current business plan through in-depth research findings. Integrate fresh insights, emerging market dynamics, and potential avenues for growth to bolster the company's strategic direction. Cost Analysis and Financial Assessment: Conduct a thorough examination of product costs encompassing materials, manufacturing, and operational expenses. Utilize financial tools like Internal Rate of Return (IRR) and breakeven analysis to gauge the economic feasibility of business endeavors. Market Expansion Strategy: Investigate opportunities to diversify the product line by introducing new aqueous ozone offerings sourced from alternative market sources. Assess market demand, competitive landscape, and profit potential for these products. Formulate actionable recommendations for integrating them into the existing product portfolio to broaden market penetration and enhance revenue streams. Brochure Development: Create a visually appealing and informative brochure for your company. Highlight key products, services, and unique selling points to attract potential customers and investors.
Competitive Analysis and Product Launch for ClearAir Device
The main goal for the project is to conduct a competitive analysis in the ozone purification industry and to develop a strategy for the successful launch of ClearAir Device's Aqueous Ozone solution. This will involve several different steps for the students, including: - Researching and analyzing competitors in the ozone purification industry. - Identifying the strengths, weaknesses, opportunities, and threats (SWOT analysis) of ClearAir Device in comparison to competitors. - Developing a marketing and launch strategy for the Aqueous Ozone solution. - Conducting a security analysis to ensure the safety and effectiveness of the product.
Marketing Plan for Clear Air Device
ClearAir Device was incorporated during the 2021 COVID-19 pandemic. This timing was ideal as the EPA, FDA, USDA, and Health Canada all relied on ozone as an effective disinfection against the novel coronavirus (SARS-CoV-2). ClearAir Device Ltd. is a female-founded, green & clean tech company. Privately owned and financed, our company sells and distributes eco-conscious, cleaning, and sanitizing products focusing on low-grade, aqueous ozone to effectively remove harmful contaminants from food, water, and surfaces. Our “Made On Demand” suite of stabilized aqueous ozone devices has been tested and proven to replace many chemical cleaning and sanitizing products. clearairdevice .ca sells and ships On-demand Contamination Control and life Sciences Devices throughout Canada and North America. Our products are FDA, and Health Canada-approved for safe use. THE PROBLEM The COVID-19 pandemic has created global concerns for sustainable health, complicated by reduced food security and hampered supply chains. This state of unrest is long-standing and has us seeking and applying new measures to stay healthy at home, work, and in the community. The problems that we solve : YouTube The main goal for the project is to create a comprehensive marketing plan for Clear Air Device, focusing on promoting the benefits of Aqueous Ozone technology and increasing brand awareness. This will involve several different steps for the learners, including: - Conducting market research to understand the target audience and competitors. - Developing a marketing strategy highlighting Aqueous Ozone technology's unique benefits. - Creating a marketing campaign that includes digital and traditional marketing channels. - Identifying key performance indicators (KPIs) to measure the marketing plan's success. - Collaborating with the Clear Air Device team to align the marketing plan with the company's goals and values.
Setup for WAVE Accounting Software Platform | Immediate Assignment
The main goal for the project is to set up the WAVE accounting software platform for Clear Air Device, a start-up corporation in Alberta, in order to ensure compliance with government regulations. This will involve several different steps for the learners, including: - Understanding the specific accounting needs and requirements of Clear Air Device. - Setting up the WAVE accounting software platform to accurately reflect the financial transactions and records of the company. - Ensuring that the platform is in compliance with government regulations and standards. - Providing training and guidance to the Clear Air Device team on how to effectively use the WAVE accounting software platform for their ongoing accounting needs.
Aqueous Ozone Research Project: Access to Sustainable and Effective Sanitization at home and in the community.
The COVID-19 pandemic has created global concerns for sustainable health, complicated by reduced food security and hampered supply chains. These changes are cost prohibitive to most and poses a state of unrest which has consumers seeking and applying new measures to stay healthy at home, work, and in the community. The main goal for this project is to assess the benefits of Aqueous Ozone in Canadian homes and small businesses, compare it to popular cleaning or sanitization products, and position it as a subject of interest for research project funding. THE PROBLEM: https://youtu.be/HSmIbZde2gI?si=-s7vfA3br9tQSi75 This will involve seven related outcomes: Researching and analyzing the benefits of Aqueous Ozone in Canadian homes and small businesses. Comparing Aqueous Ozone to popular cleaning or sanitization products. Assessing the effectiveness of aqueous ozone versus other hand sanitizers such as Rubbing Alcohol in killing SARS-CoV-2 /COVID-19 / SARS-CoV-1. Evaluating the associated costs for each solution while our product is an on-demand Developing a proposal to position Aqueous Ozone as a subject of interest for research project funding. The proposed partnership project addresses a critical aspect of public health by seeking alternatives to chemical sanitizers. Interns can take pride in contributing to solutions that promote cleaner and healthier living environments, which is especially relevant in today's health-conscious society.
Social Media Campaign - Promote Environmental & Health Sustainability
Clear Air Device Ltd is looking for students to help create a 1-year social media, eCommerce market penetration campaign. We want to increase brand recognition by brainstorming + building leads generation strategies that educate buyers about cost-saving and effective solutions which are backed by science and clinical research. Our End goal : increase the click-to-conversion ratio And understand consumer behavior related to sustainable practices that affect sanitization- food safety - and health practices at home, work, and on the road. Speaking of consumer behavior - we want to drive our customers to our NEW website which is a challenge and it's taking up a lot of time BUT I know your creative minds will have some ideas
Market penetration - Consumer behaviour, viruses & germs, food safety
Aqueous Ozone removes inflammatory diseases and conditions from fruits, vegetables, rice, legumes, meat, fish, and chicken. *Removing these organisms reduces infection and disease while promoting optimum health and safety for domestic kitchens, food trucks, and those seeking sustainable measures to stay safe. I want to put Canada on the map for research related to sustainable options that reduce food waste and the financial sacrifice associated with keeping personal and public regions clean from contamination. End Goal: Principle conclusions related to the benefits of Aqueous Ozone in Canadian homes and small businesses, And where does it fit on a list of popular cleaning or sanitization products Aqueous Ozone versus other hand sanitizers such as Rubbing Alcohol - which solution kills SARS-CoV-2 /COVID-19 / SARS-CoV-1. Assessment of associated costs for each Position Aqueous Ozone as a subject of interest for research project funding